YouTube Strategist – Remote Full‑Time/Contract

About the role

We are looking for a data‑driven YouTube Strategist to own and scale our channel presence. In this remote position you will shape the end‑to‑end video content pipeline, from concept to performance analysis, driving brand awareness and measurable business results.

Key responsibilities

• Develop and execute long‑term YouTube content strategies aligned with business goals.
• Conduct audience research and competitor analysis to identify high‑value topics.
• Guide creative teams on titles, thumbnails, descriptions, and tags to maximize click‑through rates.
• Monitor key metrics (retention, CTR, watch time, subscriber growth) and translate insights into channel improvements.
• Maintain an editorial calendar and optimize production workflows.
• Collaborate with social, paid, and product marketing to integrate video content across channels.
• Identify and pursue monetization opportunities, sponsorships, and merchandise integrations.

Required profile

• Bachelor’s degree in Marketing, Communications, Digital Media or equivalent experience.
• Proven track record of growing YouTube channels, supported by a portfolio or case studies.
• Deep, up‑to‑date knowledge of the YouTube algorithm, SEO best practices, and community guidelines.
• Strong analytical ability to interpret YouTube Analytics data.
• Excellent written and verbal communication for briefing creative teams.

Required skills

• YouTube SEO
• YouTube Analytics

What we offer

• Remote work flexibility
• Opportunity to lead a high‑impact channel strategy
• Competitive compensation based on experience